The actual dress was black and blue. The confusion came from how lighting and color perception tricked people's brains, making some see it as white and gold. It became a viral example One Shoulder Burgundy Dress Sequin Clarisse Bodycon Sequin Gown Royal Blue Debs Prom Formal Gown Oh The Infamous White and Gold Dress Turns 10 Today How "The Dress" Became an Illusion Unlike Any Other Scientific American This explains how the blue black white gold dress illusion was possible. But it doesn't explain why some people saw it one way and some saw it the other, and no one seemed to see Honey Couture LARA Electric Blue Sequin Thick Strap Mermaid Formal Dre