FDA Issues New Authorizations and Denial Orders to Logic Technology Juul e cigarettes win FDA authorization, sources say NBC News The FDA announces its first authorization of fruit flavored e cigarettes intended for adult smokers. This major policy shift comes as teen Instagram FDA approves Juul's tobacco and menthol e cigarettes Reuters FDA approves first e cigarette from R.J. Reynolds, citing benefit to smokers The FDA announced its first authorization of fruit flavored electronic cigarettes intended for adult smokers, a major policy shift that comes after months of appeals to President Donald Trump from the vaping industry.